Zeïna Karam Photo

Hey! I'm Zeïna, UX/UI & product designer.

I design or improve digital products, visual identities, and graphic materials, based on:

  • user analysis (interviews, tests, analytics),

  • an iterative approach,

  • and real attention to product constraints (technical, time, budget).

My approach is adaptable: I do not propose a fixed method, but a framework that evolves according to the client's needs, the team's resources, and the product's maturity.

Whether it's on agile projects, redesigns, or MVPs, I seek a balance between vision, execution, and impact.

Accessibility is an integral part of my reflection, without being my only focus. I see it as a cross-cutting lever that improves the overall quality of the experience.

Hey! I'm Zeïna, UX/UI & product designer.

I design or improve digital products, visual identities, and graphic materials, based on:

  • user analysis (interviews, tests, analytics),

  • an iterative approach,

  • and real attention to product constraints (technical, time, budget).

My approach is adaptable: I do not propose a fixed method, but a framework that evolves according to the client's needs, the team's resources, and the product's maturity.

Whether it's on agile projects, redesigns, or MVPs, I seek a balance between vision, execution, and impact.

Accessibility is an integral part of my reflection, without being my only focus. I see it as a cross-cutting lever that improves the overall quality of the experience.

In summary, I rely on:

  • field feedback and KPI to guide decisions,

  • clear and functional interfaces (UI),

  • and a product logic focused on results.

And in parallel, I dance.

A practice that teaches me to compose, structure, adjust, which helps me a lot in designing lively interfaces, in the rhythm of a project.

In short: I like to understand, test, collaborate, and transform ideas into useful experiences.

And what if the next one was yours?

In summary, I rely on:

  • field feedback and KPI to guide decisions,

  • clear and functional interfaces (UI),

  • and a product logic focused on results.

And in parallel, I dance.

A practice that teaches me to compose, structure, adjust, which helps me a lot in designing lively interfaces, in the rhythm of a project.

In short: I like to understand, test, collaborate, and transform ideas into useful experiences.

And what if the next one was yours?

English

2025

English

2025

Portfolio