

Hey! I'm Zeïna, UX/UI & product designer.
I design or improve digital products, visual identities, and graphic materials, based on:
user analysis (interviews, tests, analytics),
an iterative approach,
and real attention to product constraints (technical, time, budget).
My approach is adaptable: I do not propose a fixed method, but a framework that evolves according to the client's needs, the team's resources, and the product's maturity.
Whether it's on agile projects, redesigns, or MVPs, I seek a balance between vision, execution, and impact.
Accessibility is an integral part of my reflection, without being my only focus. I see it as a cross-cutting lever that improves the overall quality of the experience.
Hey! I'm Zeïna, UX/UI & product designer.
I design or improve digital products, visual identities, and graphic materials, based on:
user analysis (interviews, tests, analytics),
an iterative approach,
and real attention to product constraints (technical, time, budget).
My approach is adaptable: I do not propose a fixed method, but a framework that evolves according to the client's needs, the team's resources, and the product's maturity.
Whether it's on agile projects, redesigns, or MVPs, I seek a balance between vision, execution, and impact.
Accessibility is an integral part of my reflection, without being my only focus. I see it as a cross-cutting lever that improves the overall quality of the experience.
In summary, I rely on:
field feedback and KPI to guide decisions,
clear and functional interfaces (UI),
and a product logic focused on results.
And in parallel, I dance.
A practice that teaches me to compose, structure, adjust, which helps me a lot in designing lively interfaces, in the rhythm of a project.
In short: I like to understand, test, collaborate, and transform ideas into useful experiences.
And what if the next one was yours?
In summary, I rely on:
field feedback and KPI to guide decisions,
clear and functional interfaces (UI),
and a product logic focused on results.
And in parallel, I dance.
A practice that teaches me to compose, structure, adjust, which helps me a lot in designing lively interfaces, in the rhythm of a project.
In short: I like to understand, test, collaborate, and transform ideas into useful experiences.
And what if the next one was yours?
2025
2025
Portfolio